Tuesday, 15 December 2009

Front Cover Final

Final Advert

Feedback on Video

We showed our video to teachers and classmates, and they gave a number of criticisms of what they did not like.

1) The scene in which there was the artist wearing a Scream mask, was felt to be irrelevant to the video and acted to comedic and ruined the 'serious' theme towards the video.

2) The enigma code at the beginning of showing parts of the artists body and London before seeing his face was ruined because we made a mistake by showing the artists face before he had started rapping, when the idea was to let the song build up to the first line and that would be where the artist would be first scene.

3) Another scene that our teachers especially did not like was the punchbag scene after the fight. From feedback, we found that it would be best to put the punchbag scene before the fight, so that it was a build up to the fight, instead of it coming afterwards.

4) The scene where the camera focuses on the studio producer turning down the dials, was originally placed on the last chorus, however, many told us that it would be better to put that scene right towards the end as it would signal the end of the song.

Feedback on Digipak

There were a few minor changes to the actual Digipak that we felt were necessary to make. We did not have a bar code on the back cover.

When asking the class about feedback, they all said they did not like the front cover of the Digipak and that it did not look like it was part of the Grime genre.

However, everyone in the class who gave feedback were all females, so therefore, as we found in our research, grime appealed to more males then females, we asked a number of males what they felt about the front cover.


Out of the video interviews and personal interviews, more then 95% of the males we asked said that they felt the front cover DID represent grime.


Therefore we kept the front cover the same and just changed small details, such as making the icons smaller.

Monday, 14 December 2009

Tuesday, 8 December 2009

Change To Front Cover


After getting feedback from teachers and audience members, we decided to make changes to our front cover. As you can see, we changed the fonts, as we did not think the previous font looked very professional for a Cd. We also changed the record label to EMI, as they are an established British music label who have produced famous Grime artists such as Klashnekoff and award winning Roll Deep. We felt EMI represented and supported our genre very well. We also changed the name of the album name, and added an effect to the word Shine, to make it stand out as the artist is saying it is his turn to be big, as it is his debut album.

Back Cover Construction

Creating/Editing The Music Video

Editing the Video

Magazine Advert Construction

Magazine Advert Breakdown

Digipak

Making The CD Panel

Making the CD Panel

Final CD Panels





Making of The Back Cover

Making of the Back Cover

CD Panels